During the deal-making process a salesperson will either be working with some momentum, or might run into issues with non-responsive or silent prospects and below is how you can write killer emails closing more and more deals.
However such kind of emails should be short, precise and straight to the point.
Illustrate the offer
Your customers may not take the time to read your emails, but if you have a clear offer that’s front and center, they won’t be able to ignore it.
In all such sales emails, there must be no question what the deal is?
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Need for urgency
Give customers a reason to act quickly, rather than let the email sit in their inbox.
Also give apparent dates of the promotion. Use active language as well to tie in with a seasonal promotion as well.
Be short and precise
Perfect sales emails don’t require a lot of explanation. Just state the deal, then tell customers how to redeem it before it expires.
No need for a lot of flowery words. In less than 45 words, a salesperson can sum up the deal.
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Insert a product picture
You don’t have to get artsy, but you do need to showcase your new item. In fact, these types of emails are more about the photo than text.
It’s all about the picture and in just a few words you can close the deal and sell the product.
Repeat the prospect’s name
Remember that a person’s name is the sweetest and most important sound in any language as people tend to trust messages where their names appear.
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Create a call to action
Lastly you should end every sales email with a pointed call to action like for example, “join thousands of other subscribers who are already working faster and smarter — right now. As you’re reading this”.
Send your message at the tight time.
When you send your sales email matters. If you press send the email blindly , you risk your recipient missing your message and you wont be able to close any deal.
Here is what perfect sales email may look like
Hey John time is running out!
Hire a professional career
mentor today and get promoted!
Be an agent of your own career success!
email : firstname.lastname@example.org
Perfect sales emails are the ones that get many responses, are short and simple, with an opener that’s intriguing, a benefit that a customer can easily understand and a closer that has an easily executed call to action.